Last week in April, CAPI held a launch event at R2 Supper Club in Roppongi, Tokyo.
While CAPI has been available in Japan for a while now, this event was the real kick off which drove brand awareness and introduced the Australian-based CAPI team to the CAPI lovers of Japan. This included founder Pitzy Folk, CEO & export lead Emma Evans, and marketing manager Magenta Burgin.
The event centered around the real ingredients that CAPI create their sodas with. Think fresh cucumbers, juicy blood oranges, and tart & tangy grapefruits. This showed the market a completely natural product by exhibiting the real ingredients that go into it. Nothing artificial, and no preservatives!
The venue is owned by Two Rooms group, with event styling on the night by Saskia Folk. Check out the images below!